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13 de setembro de 2021
A Agência do Ano de 2021 é a Cossette e a Rede do Ano ficou com a McCann Worldgroup
O Gerety Awards, premiação criativa que evidencia o melhor da publicidade global sob a perspectiva feminina, revelou os trabalhos vencedores que renderam as principais homenagens na premiação de 2021.
A Cossette foi premiada Agência do Ano com um Ouro, duas Pratas, um Bronze e cinco trabalhos no shortlist:
OURO – Health Cut: SickKids Moms VS. Hard Days, SickKids Foundation, Get Better Gifts
PRATA – Communication Cut: SickKids Moms VS. Hard Days, SickKids Foundation, Get Better Gifts
PRATA – Health Cut: SickKids VS This is Why, SickKids Foundation, Children’s Hospital
BRONZE – Communication Cut: SickKids VS This is Why, SickKids Foundation, Children’s Hospital
SHORTLIST – Work For Good Cut: SickKids Moms VS. Hard Days, SickKids Foundation, Get Better Gifts
SHORTLIST – Communication Cut: Friends Wanted, McDonald’s Canada
SHORTLIST – Experience Cut: The Speech, Nabs
SHORTLIST – Health Cut: The Speech, Nabs
SHORTLIST – Media Cut: The Speech, Nabs
A McCann Worldgroup foi premiada Rede do Ano, com um Grand Prix, três Ouros, nove Pratas, três Bronzes e sete trabalhos de 33 agências no shortlist:
GRAND PRIX – Experience Cut, The Birth of Gaming Tourism-Xbox / Microsoft: McCann London, Craft London, Momentum London & MRM London
OURO – Health Cut, Cycle By Freda – Freda: McCann Madrid
OURO – Entertainment Cut, Fortnite Stadium – Verizon: R/GA New York & Momentum Worldwide/New York
PRATA – Works For Good Cut, Rooftop Farms-Knorr: FP7 McCann MENAT Cairo
PRATA – Works For Good Cut, The Bread Exam-Spinneys Supermarkets & Lebanese Breast Cancer Foundation: McCann Paris, McCann Health London, FP7 McCann MENAT Dubai, McCann Worldgroup Dusseldorf, Weber Shandwick London, Weber Shandwick Istanbul & Weber Shandwick Frankfurt
PRATA – Innovation Cut, SafeWaze2Shop-Mastercard: McCann Poland & McCann Canada
PRATA – Communication Cut, Sponsor of Cancelled Events-ROM: MRM Bucharest
BRONZE – Pharma Cut, The CO2 Inhaler-AstraZeneca: McCann Health New York
BRONZE – Pharma Cut, Blood Drive Thru-Chevrolet: WMcCann São Paulo, Commonwealth//McCann Sao Paulo, Commonwealth//McCann Bogota & McCann Health New Jersey
BRONZE – Media Cut, Go Near: Celebrating Local Travel Only On Airbnb – Airbnb: Weber Shandwick Los Angeles
SHORTLIST – Communication Cut, Xbox/Microsoft: Made From Dreams: 215 McCann San Francisco
SHORTLIST – Communication Cut, Everybody In-General Motors: Commonwealth//McCann Detroit, McCann Detroit, Momentum Worldwide/New York, MRM Detroit & Weber Shandwick Detroit
SHORTLIST – Craft Cut, Unmasked Beauty-Sonatel: McCann Dakar
SHORTLIST – Entertainment Cut, 3 Bar Superstar-Adidas & JD Sports: McCann London & Momentum London
SHORTLIST – Entertainment Cut, Lessons of Worth-L’Oréal Paris: McCann Paris
SHORTLIST – Communication Cut, Mahou4Ever-Mahou/San Miguel: MRM Worldwide Spain
Conheça todos os premiados em: www.geretyawards.com
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